Hi, I’m Ed
Multidisciplinary Creative Director
I’ve spent my entire career doing what I love most: building beautiful, meaningful brands from scratch. From launching independent fashion labels like Quality Peoples, to curating a modern Mexican lifestyle brand and boutique at Manyana, to creative directing digital campaigns for James Bond at MGM and Mostasa. I’ve worked across the worlds of fashion, hospitality, digital media, and retail.
At the heart of every project is the same goal: to tell a compelling story. Every great brand has a narrative that runs deeper than the logo, the product, or the platform. Helping uncover and shape that story — visually, emotionally, and experientially is what drives my work.
I’m now looking to bring that creative vision and leadership into a collaborative team environment ideally at a company that values focus, clarity, and creativity. I’m especially drawn to roles in fashion, tech, and design-forward industries where I can contribute to long-term brand building, mentor younger creatives, and do great work with great people wherever they may be.
Experience
Entrepreneur, creative director, and designer with 20+ years of experience launching and leading brands across fashion, tech, and lifestyle — combining hands-on design with big-picture brand building and cultural storytelling.
Creative work
Graphic Design, Web Design, Brand Identity, Logo design, Color Theory, Art Direction, Photography, Apparel Design, Creative Direction, Layout Design, Pitch Deck Design, Retail Design, Merchandising, Product and Accessories Design, Copywriting, Textile Design.
